Feng Shui Your Way to Increased Profits

Most franchises must find a way to operate in as little as space as possible, which can often lead to cramped kitchens and packed dining rooms. Both create chaos and unhappy employees and customers, which leads to turnover and a decrease in profits.

This session will show you how to reconfigure dining rooms and kitchens as well as how to choose equipment and partners to help you get the most out of your space.


Sylvia Bennett | Feng Shui Consultant | Feng Shui Living

Sylvia Bennett has a special flair for effectively transposing traditional Feng Shui into the context of contemporary lifestyle, whilst retaining its authentic foundation. She has a dedicated passion for her work and for her clients’ success, which is why her consulting focuses on caring about you just as much as your property and its surrounding environment. Sylvia’s well-established reputation as an exceptionally accomplished consultant has been gained through her professional expertise, conscientious integrity, and the outstanding personal support she gives to every client. Sylvia has over two decades of practice experience as an accredited traditional Feng Shui consultant and is Honorary Life Fellow of the Feng Shui Society.

Laura Rea Dickey | CEO | Dickey’s Barbecue Restaurants

Laura Rea Dickey currently serves as Chief Executive Officer of Dickey’s Barbecue Restaurants, Inc. Laura served as the Chief Information Officer for eight years, and made the transition to CEO after excelling in her previous role. Laura has worked in the marketing and information technology field for over 15 years, and has led the marketing, IT and training departments at Dickey’s Barbecue Restaurants, Inc. during her time there. Laura’s specialty is the intersection of technology and marketing, turning data insights into brand and business solutions. In her time as CIO, Laura implemented countless new initiatives to improve the Dickey’s brand.


Melissa McCormick | SVP, Global Sales, Service & Marketing | Taylor Company

Melissa McCormick has worked in the foodservice industry for over 30 years at the Taylor Company. Taylor Company is the manufacturer of frozen dessert, frozen beverage and cooking equipment. Her Taylor experience includes roles with international sales, marketing, and strategic account management of large and medium sized Quick Service Restaurants. As with most people in the foodservice industry, this is her passion. Working with customers who serve ice cream, margaritas & burgers….who wouldn’t be passionate? She has lived in Spain & Ecuador and loves to travel wherever she can. She’s dedicated to mission work, her family, and Taylor.

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