March 11-13, 2025 | Myrtle Beach, SC — Price increases by $150 after December 13. Register Now

BREAKOUT SESSION / THURSDAY / MARCH 31, 2022 / 10:30 AM

Automating the Franchisee Lifecycle

Vetting, onboarding, training and tracking franchisee progress are imperative to running a successful brand, but they are also expensive and time consuming.

What if there were ways to cut both the costs and the labor associated with managing franchisees? Well, there are several, according to our panelists who will share their go-to strategies.

PANELISTS

Craig Sherwood | Vice President, U.S. Development | Little Caesars

Craig Sherwood is vice president of U.S. Development at Little Caesar Enterprises, Inc., the world’s third largest pizza chain. With oversight for all aspects of Little Caesars domestic franchise development, real estate and construction, Craig leads a team devoted to the growth of one of the most iconic brands in the world. Uniquely qualified as an attorney, business professional and former United States Army officer, Craig has more than 20 years of franchise development experience across a variety of industries. Prior to joining Little Caesars, he served as chief development officer at Gold’s Gym, where he managed the brand’s franchising community and licensing programs while leading the charge to expand internationally.

Jim Sullivan | Chief Development Officer | Qdoba

Speaker bio coming soon!

Susan Taylor | President & CEO | Juice It Up!

Susan Taylor is the President and CEO of Juice It Up! and possesses nearly 30 years of restaurant industry leadership experience. Propelled by her extraordinary vision, guidance and commitment to helping franchise owners succeed, Juice It Up! is experiencing record sales as the brand continues to take more ownership of the ever-popular smoothie, bowl, and raw juice segment. A dynamic, people-oriented brand builder, Susan has made huge contributions in furthering the evolution of the brand and taking Juice It Up! to new heights. Leading her team through the many challenges of the past few years to emerge stronger than ever, Susan is instrumental to Juice It Up!’s success.

MODERATOR

Bradley Voreis | VP of Strategic Marketing | Scorpion

Brad Voreis is Vice President of Strategic Marketing at Scorpion, where he focuses on maximizing clients’ overall web presence by helping them achieve their digital marketing goals. His unique background provides the insights needed to create and implement custom digital marketing solutions and tailored advertising campaigns for a diverse set of franchise systems. Prior to joining Scorpion, he served as the Vice President of Operations for Glass Doctor, a NeighborlyTM company (formerly The Dwyer Group) where he oversaw their North American operations as well as their digital initiatives. Prior to joining Neighborly, Brad was a Glass Doctor Franchisee in the Dallas-Fort Worth Metroplex where he achieved consistent double-digit annual sales growth.

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