BREAKOUT SESSION / TUESDAY / FEBRUARY 23, 2021 / 4:00 PM
Keeping Your Franchisees Healthy and Happy
So you’ve found the perfect franchise partner, but now what? Hear from franchisees and franchisors who learned (sometimes, the hard way) how to successfully onboard and train franchisees to ensure solid partnerships. After all, nobody wants an unhappy franchisee.
Roger David | President & CEO | GSR Brands
Roger David started his career at Gold Star as a dishwasher and now leads the organization that boasts two iconic brands in its portfolio as President and CEO of GSR Brands, the parent company and franchisor of two successful brands: Gold Star and Tom & Chee. David oversees a team of dedicated professionals working to continue building the Gold Star brand that the first generation of his family began more than 50 years ago. Since being named president and CEO in 2015, David has expanded the business to include Tom & Chee, the famous grilled cheese melts and soup restaurant chain that appeared on ABC’s Shark Tank, and the creation of GSR Brands.
Michelle Rowan | President & COO | Franchise Business Review
Michelle Rowan is the president and COO of Franchise Business Review, a market research and consulting company specializing in franchisee and employee satisfaction, as well as franchise relations issues. She is an active member of the International Franchise Association, is a Certified Franchise Executive, and is Chair of the Women’s Franchise Committee and Annual Leadership Conference Task Force. She has facilitated CEO Performance Groups and Executive Networking Groups within the franchise industry and regularly speaks at industry events. Michelle and her husband also own a 10 barrel brewery and tasting room in Kittery, Maine.
Jim Thompson | VP of Operations | Chicken Salad Chick
Jim Thompson CFE has over 25 years of leading operations teams for brands like Wendy’s, Kings Family Restaurants, D’Angelo and Papa Gino’s. Jim was hired by Chicken Salad Chick’s co-founders, Stacy and Kevin Brown in 2013. Since that time, he has built and led operations, training, and the development of management and purchasing systems that have been instrumental to Chicken Salad Chick’s expansion from six to more than 135 restaurants over the past six years. Jim continues as the strategic operations executive for Chicken Salad Chick, and he works closely with CEO, Scott Deviney, and the company’s leadership team. He has built strong relationships within the franchise community.
Stacey Kane | Restaurant Marketing Consultant
Stacey Kane has over 20 years of experience building multi-unit restaurant brands. She joined U.K. based LEON in May of 2019 as the Head of Marketing and Customer Magnetism to help bring naturally fast food home to the United States. As the Chief Marketing Officer of Firenza Pizza she facilitated the high-speed growth of the fast-casual pizza brand. In late 2016 Stacey joined Chef Jose Andres’ Think Food Group to work on the marketing of vegetable forward – Beefsteak. Prior to that she served as the Chief Marketing Officer of the 35-unit comfort casual chain, East Coast Wings + Grill. In 2007, Stacey started at California Tortilla as the VP of marketing.