March 11-13, 2025 | Myrtle Beach, SC — Price increases by $150 after December 13. Register Now

Breakout Session / Wednesday / March 12, 2025 / 1:30 PM

Diversifying Your Restaurant's Revenue Streams

While food is the core of any restaurant business, exploring additional revenue streams can provide significant opportunities for growth and profitability. This session will delve into strategies for diversifying your restaurant's income, including:

  • Merchandise and retail.
  • Catering and event services.
  • Meal kits and delivery services
  • Partnerships and collaborations.

PANELISTS

Bradley Saxe | Co-CEO | Goldbergs Group
Yasaman Stewart | Director of Marketing | Friendly's Restaurants
Yasaman Stewart, CFE, is an accomplished marketing and operations expert with over 20 years of experience in the restaurant and hospitality sectors, including ten years in franchising. Known for her leadership in driving brand growth and profitability, she has successfully developed and executed innovative marketing strategies for major brands, from private labeling to large-scale partnerships and pop-up events. Yasaman’s expertise spans brand strategy, product development, and design, having led projects for Friendly’s Restaurants, Radiance Holdings, and Nothing Bundt Cakes, among others. She holds a BFA from the University of North Texas and certifications in franchise management and retail design.
Marita Swift | VP, Strategic Growth | The Big Biscuit
Jeff Todd | Chief Development Officer | Launch Entertainment
Jeff Todd is the Chief Development Officer at Launch Entertainment, where he spearheads the company's nationwide growth strategy, expanding its family entertainment centers across the U.S. Before joining Launch in 2022, Jeff served as Vice President of Development at Driven Brands, driving expansion for Meineke, Maaco, and Merlin. With a strong background in investment banking and a wealth of experience in franchise development, Jeff is committed to supporting franchise partners and advancing Launch’s mission to create premier family entertainment destinations.