Brewing Buzz & Building Tribes with AI & Influencers


This hands-on session pulls back the curtain on how top franchises are becoming digital alchemists, transforming data and authentic connections into real-world buzz and customer loyalty. We're going past theory to show you how to wield AI for hyper-targeted advertising that actually converts, not just clicks.

Attendees will learn to:

  • Harness AI-powered tools for precision targeting and hyper-efficient advertising campaigns.
  • Identify, vet and collaborate with micro-influencers to build genuine brand advocacy and local buzz.
  • Craft compelling social media content and community engagement strategies that drive customer loyalty and foot traffic.
  • Collect, analyze and act on data across operations, marketing and customer engagement to drive growth and efficiency. 
  • Focus on practical applications for franchisees.