Site Selection Secrets: Unlocking the Next Goldmine Location
We all know that the right location can make or break a new franchise unit, and this session dives deep into the art and science of strategic site selection for optimal growth. We'll move beyond simple demographics to explore cutting-edge tools and methodologies, including geospatial analytics, traffic pattern analysis, competitive mapping and psychographic profiling.
Attendees will learn to:
- Utilize advanced data and analytics to pinpoint prime, high-potential real estate locations for new units.
- Negotiate advantageous lease terms and understand critical clauses to protect their investment.
- Avoid common site selection mistakes that can lead to underperforming or costly locations.