March 20-22, 2023 | Coral Gables, FL — Early Bird registration ends Dec. 16. Register Now

Breakout Session / Tuesday / March 21, 2023 / 2:45 PM

Is Your Franchise Model Still Working?

Regardless of the type of franchise model you use and whether you have one franchise partner or 100, it may be time to reevaluate how you are doing business. This panel discusses the pros and cons of each franchising model -- direct franchising, joint venture and master franchising  -- as well as how to choose and use tech platforms to help you button up operations.


Brady Lee | Chief Operating Officer | President | United Franchise Group | Graze Craze
Brady Lee, Chief Operating Officer of United Franchise Group™ (UFG) and President of Graze Craze®, has not only grown up in the franchising industry, but has built his career by building brands. Prior to his current position, Brady was President of Accurate Franchising Inc.™ (AFI), Vice President of UFG’s Franchise Development department and Director of Sales for UFG in Australia. In his current dual role, he influences operational integrity for all brands in the UFG affiliated community and advances the sound operational foundation of Graze Craze while leading the popular new franchise through expeditious growth.
Andrew Sternburg | Chief Development Officer, Americas | Gong cha
Andrew Sternburg earned an MBA from Northeastern University in Boston while working full-time for Dunkin’ Brands. At Dunkin’, where Andrew spent more than 25 years of his career, he demonstrated tremendous versatility by holding nine different positions across a variety of disciplines including finance, business development, real estate, and franchise sales. In 2017, the company acknowledged his outstanding performance with a Franchising and Development Strategy Award of Excellence and the prestigious Standing Ovation award, given only to “the most exemplary employees.” Of his time there, he is most proud of the relationships he developed, not only with fellow employees but also Dunkin’ franchisees, whose success was his number one priority. Andrew is thrilled to be a part of the Gong cha team, where, as Chief Development Officer, he is responsible for the recruitment and development of master franchisees for the U.S. Beyond that, he works closely with the CEO and rest of the executive team on all aspects of the business.


Take Your Team to the Summit!

Restaurant/Foodservice Operators who register two attendees may add a third attendee at no additional cost.

Group discount does not apply to Franchise Brokers/Consultants or Vendors.


Loews Coral Gables Hotel

To reserve your room, call 1-800-235-6397 and use the code NMG319 to receive the group rate of $299/night.


Connect with Restaurant Execs

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