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BREAKOUT SESSION / FRIDAY / APRIL 1, 2022 / 11:45 AM
Making Your Brand the Place To Be
Attracting employees and inspiring them to stay can feel a bit like bribing your teenager to spend time with you, but it shouldn’t have to feel as demoralizing. The “employee whisperers” on this panel will share specific ways they have helped employees love their brands. And like any good parent of a teen, they’ll be sure to share a few mistakes learned along the way.
PANELISTS
Stacey Kane | Restaurant Marketing Consultant
Stacey Kane has more than 25 years of experience working with multi-unit restaurant chains as a Head of Marketing and Marketing Consultant. She has worked with such brands as California Tortilla, Think Food Group, Subway and East Coast Wings. Known for her incredible creativity and obsession with data she was one of the pioneers of using social media in the restaurant space and was named a Top 20 Movers and Shakers by Fast Casual Magazine three times. Currently, Stacey is a fractional CMO for several fast casual brands including and works as a marketing consultant for CORE: Children of Restaurant Employees a non-profit that serves food and beverage employees with children.
Carrie Martin | VP of Operations Services | Mr Brews Taphouse
As Vice President of Operations Services for Mr Brews Taphouse, Carrie Martin brings over 30 years of restaurant experience to the rapidly growing franchise brand. Prior to joining Mr Brews in 2019, Carrie served as Director of Training for bd’s Mongolian Grill for 15 years accumulating a variety of different responsibilities under her leadership including HR, R&D and operations. Early on in her career, the Michigan State University Hospitality Business School grad also worked for Ruby Tuesdays and a T.G.I Fridays Franchise Group based in Phoenix, AZ. In her current role with Mr Brews, Carrie leads the charge helping develop and oversee training and operations for all 16 Mr Brews Taphouse locations.
Zach Vouga | President, COO & Co-Founder | Plant Power Restaurant Group
Zach Vouga is a multi-concept entrepreneur who currently serves as President and Chief Operations Officer for the Plant Power Restaurant Group. He has had a strong interest in the plant-based segment since becoming a vegetarian in 2004 and vegan in 2009. In 2015, he co-founded the Plant Power Restaurant Group, opening the first Plant Power Fast Food location in Ocean Beach. Since Plant Power’s inception, Zach has been responsible for the design and implementation of the operational structure of the brand. Through the years, he has established himself as an extraordinary leader who has led the development of Plant Power’s management structure.
MODERATOR
Bradley Voreis | VP of Strategic Marketing | Scorpion
Brad Voreis is Vice President of Strategic Marketing at Scorpion, where he focuses on maximizing clients’ overall web presence by helping them achieve their digital marketing goals. His unique background provides the insights needed to create and implement custom digital marketing solutions and tailored advertising campaigns for a diverse set of franchise systems. Prior to joining Scorpion, he served as the Vice President of Operations for Glass Doctor, a NeighborlyTM company (formerly The Dwyer Group) where he oversaw their North American operations as well as their digital initiatives. Prior to joining Neighborly, Brad was a Glass Doctor Franchisee in the Dallas-Fort Worth Metroplex where he achieved consistent double-digit annual sales growth.
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