After deciding to franchise outside your home country, the next step is finding the right person to undertake that massive responsibility. The ideal candidate will have the perfect balance of respect for the corporate brand and the passion for the area in which the company is targeting.
This session will not only discuss how to choose the right leader from within or outside your brand to expand your global footprint, but will also talk about the tools the franchisor must give to that leader in order to ensure success.
Jerry Gamez is a Partner & EVP, Chief Development Officer at Consumer Investment Partners AG. He is a co-founder and member of the executive board of CIP AG. He is responsible for the expansion of their portfolio group of restaurants and beverage companies around the globe. Prior to this role, Jerry was Chief Expansion & Franchising Officer, Chief Operations Officer, and President of Stripped Brand Pizza at CIP AG. From 2011 to 2014, Jerry was a Partner at Burger King after the 3G acquisition. At Burger King, he held the positions of; Partner, General Manager Nordics & Netherlands in Amsterdam and Partner, EMEA.
Founder member of World Franchise Associates. His franchise experience goes back to 1996 in staging the UK’s National Franchise Exhibitions over 4 years. As well as directing WFA’s own international franchise events, he is Director of Investor Relations to support the Company’s growing portfolio of international Brands in Europe, the MENA Region, Asia, Latin America and the Far East. Currently working with the SMEA franchise program in Saudi Arabia.
Andrew A. Wiederhorn has served as the Chairman of the board of directors and President and Chief Executive Officer of FAT Brands Inc. since its formation. Andy has served as the Chairman of the board of directors and Chief Executive Officer of Fatburger North America, Inc. since 2006 and Buffalo’s Franchise Concepts, Inc. since 2011. He also served as the Chairman of the board of directors and Chief Executive Officer of Fog Cutter Capital Group Inc. since its formation in 1997. Andy previously founded and served as the Chairman of the board of directors and Chief Executive Officer of Wilshire Financial Services Group Inc. and Wilshire Credit Corporation.